Strategies for using media to your advantage
My media training consultations provide insights into what newsrooms are looking for in potential stories and prepares businesses and organizations for comprehensive media crisis prevention, management, and execution. My 33 years of experience in the media industry will guide your organization on:
Why reporters are a valuable asset
How to capitalize on a slow news day
How to write effective press releases
How to stage news conferences for impact
How to prepare public speakers for a press conference
How to look and speak professionally on camera
How to provide the perfect soundbite
How to capitalize on social media news gathering
How to guide public perception
